Agents classify intent, suggest action, and move the workflow forward instead of just opening tickets
Contact CenterWhatsApp01 / 02
WhatsApp automation with AI agents for real operations.
For ecommerce and inventory-based businesses already selling and supporting customers on WhatsApp. SOBERAN helps teams sell more and automate service, follow-up, order questions, and operational workflows.

WhatsApp conversation workspacePrimary channel
PhoneEscalations, callbacks, urgent resolution
EmailLonger threads, approvals, post-purchase follow-up
Quick answer
What is WhatsApp automation?
WhatsApp automation uses software to reply, classify, route, and execute work from WhatsApp conversations. For ecommerce and inventory-based businesses, SOBERAN uses AI agents to drive more sales, resolve service, and move each case with customer, order, and inventory context.
- 01
Automate support, sales follow-up, and order questions
- 02
Turn more conversations into sales
- 03
Go beyond a rules-only WhatsApp bot
- 04
Coordinate agents, queues, SLAs, approvals, and handoffs
Execution, not inboxing
Built for contact center execution, not passive inboxing.
The platform should recognize what is happening, move the case forward, and coordinate service work across channels, teams, and approvals.
Detect signal
New conversation, order issue, refund request, delivery complaint, product question, or escalation.
Run the workflow
Assign ownership, enrich context, trigger follow-up, and move the case into the right queue or policy flow.
Keep control
Supervisors approve sensitive actions, audit agent decisions, and keep service quality visible across channels.
Use cases
Start with the WhatsApp workflow that weighs most on the team.
Collections, service, and sales on WhatsApp share the channel, but not the logic. These pages break down the agent behavior, handoff, and follow-up each workflow needs.
WhatsApp / collections
WhatsApp collections automation
For payment reminders, promise-to-pay capture, invoice resend, and dispute triage without losing traceability.
02WhatsApp / sales
WhatsApp sales automation
For lead qualification, sales follow-up, conversation recovery, and handoff to reps.
03WhatsApp / service
WhatsApp service automation
For support, order questions, incident triage, and async continuity without overwhelming the team.

Cross-channel continuity
One platform for support, service, and customer communication across channels.
Use one execution layer for WhatsApp, phone, email, and chat. Human teams stay in control while the system handles triage, routing, sales follow-up, and repetitive service work.
Explore Contact CenterFAQ
Before you automate WhatsApp.
01What is WhatsApp automation software?
It is software that automates replies, classification, routing, and workflow execution from WhatsApp conversations. In SOBERAN, AI agents work with customer, order, and policy context.
02What is the difference between a WhatsApp bot and a WhatsApp AI agent?
A WhatsApp bot usually follows fixed rules or flows. A WhatsApp AI agent interprets intent, uses context, decides the next step, and can coordinate actions across teams and systems.
03Is this for WhatsApp customer service automation?
Yes. The page is built for ecommerce and inventory-based businesses using WhatsApp for support, sales follow-up, order questions, escalations, and ongoing customer communication.
04Does SOBERAN replace phone and email?
Not necessarily. The model is to make WhatsApp the primary operational channel while phone and email remain secondary for escalations, approvals, and special cases.
05How does this help ecommerce and inventory-based businesses?
It helps teams sell more through follow-up and revenue recovery, and automate service with order, inventory, and operational context so cases move faster.
Bring it to your operation
See the contact center platform working across channels.
The right demo is not just a shared inbox. It is a contact center layer that can classify, route, escalate, and execute service work with agentic logic built into the workflow.